by Michael Perini | Nov 18, 2010 | Advice and Counsel, Random Thoughts
by Michael B. Perini, ABC perini & associates Do you feel when it comes to marketing of new products or services, “Over the Hill”? Many marketers have believed that the target age should be the 18-34-year-old group. Older than that? Sorry, your... by Michael Perini | Nov 11, 2010 | Random Thoughts
by Michael B. Perini, ABC perini & associates Veterans Day – a day to honor the veterans of all branches of our Armed Forces. In 1999, a postage stamp was issued to honor those who served. Please take a moment and reflect on what the sacrifices by these... by Michael Perini | Oct 21, 2010 | Advice and Counsel, Random Thoughts
by Michael B. Perini, ABC perini & Associates “To prove this, let facts be submitted to a candid world.” The cornerstone of modern day public relations practices in America can be traced to the key “messages,” like the one above, found in... by Michael Perini | Sep 23, 2010 | Advice and Counsel, Business Development, Crisis Communications, Random Thoughts, Research
By Michael Perini, ABC Perini & Associates As Elton John wrote, “I am mad as x&$!” I for one, as well as many of you, watched the colorful tournaments in person and on TV. Searched the highlight via the web and social media. Household names like... by Michael Perini | Jul 22, 2010 | Advice and Counsel, Random Thoughts
by Michael B. Perini, ABC perini & associates One of the best ways to find out what the public thinks, the attitudes of employees, clients’ requirements or what association members want is to conduct a survey. For communities needing decision-oriented... by Michael Perini | Jul 15, 2010 | Advice and Counsel, Crisis Communications, Random Thoughts
by Michael B. Perini, ABC perini & associates The world’s best-known bike race is in week two. Pre-race planning, daily route monitoring and post stage activities for the Tour de France is a huge undertaking. Need I mention the logistics and medical requirements...