by Michael Perini | Dec 21, 2021 | Advice and Counsel, Business Development, Company, Marketing, PR-Marketing Technology
With drone technology evolving, more brands are understanding the value for the use of drones to reach target audiences (customers, clients, supporters, stakeholders, etc.). It is the same direction for our firm. We have invested for our clients in an FAA Certified... 
by Michael Perini | Oct 7, 2021 | Advice and Counsel, Business Development, Marketing
According to the U.S. Small Business Administration (SBA), over 80% of small businesses fail in the first year and 95% fail within the first five years. And, only about half of small businesses survive pass the five-year mark, ranging from 45.4% to 51% depending on... 
by Michael Perini | Sep 8, 2021 | Advice and Counsel, Business Development
Likely, the COVID-19 pandemic will still impact services provided by a business through 2021. We know this news is not what you wanted to hear, but we believe it’s prudent to be ready to live along side of COVID-19 for the remainder of 2021. So, how is this foreboding... 
by Michael Perini | Aug 1, 2021 | Business Development, Marketing
Playing a role in our community can be good for business. In a competitive professional environment, potential customers tend to do business with those companies that demonstrate social responsibility. Here are a few ideas we have learned from our community... 
by Michael Perini | Apr 29, 2020 | Advice and Counsel, Business Development, Crisis Communications
Webinar Hosted by The Greater Woodland Park Chamber of Commerce I April 29, 2020 (AS DELIVERED) By Michael B. Perini, Panel Member Thanks for setting this webinar up and for the opportunity to share some insights on how to communicate a business or nonprofit... 
by Michael Perini | Jan 2, 2019 | Advertising, Business Development, Digital Marketing, Marketing
To answer this question, we must first investigate what digital marketing really is and its current impact on businesses today. Digital marketing in and of itself is a tool to use to get the word out so to speak on the who, what, where’s and other basic details of a...