A PR or Marketing Firm!  Really!

A PR or Marketing Firm! Really!

PR FIRM! Really? by Michael Perini, ABC perini & associates I know it might sound strange, coming from an owner of a PR firm, but I am often asked, “Why does my business and/or issue need your services?” I often hear this from small businesses just starting out...

Pricing Marketing Services and Products

By, Michael B. Perini, ABC I can’t tell you how many potential clients have no PR/marketing budgets or strongly believe that spending $$$ on professional PR/marketing is expensive; a cost rather than investment for their business.  Well, let’s just see.  Here is...