Perini & Associates

PR Crisis Response is Much More Than Trusting Yourself, But It Begins There.
Gauging how quickly to respond is one of the more difficult elements of PR crisis. Yet a prompt response is a critical part of recovery. Find out more --
https://www.prnewsonline.com/get-out-there-crisis-response-narrative-paverd

Faith on the Hill: The U.S. Congress remains largely Christian, despite a decades-long decline in the share of Americans who identify that way. Christians make up 88% of the voting members of the new 118th Congress – only a few percentage points lower than the Christian share of Congress in the late 1970s. Among all U.S. adults, 63% now identify as Christian.
https://www.pewresearch.org/religion/2023/01/03/faith-on-the-hill-2023/

To kick off the year, we examine topics that garnered the most engagement in B2B posts in 2022. The total number of actions on B2B posts decreased 17 percent year-over-year. Read more here - https://www.prnewsonline.com/b2b-social-engagement-2

Can Southwest Airlines Recover from Its Latest Crisis? Once a terrific airline with a loyal customer base, Southwest took a major hit last month. Recovering its reputation will be a challenge.
https://www.prnewsonline.com/southwest-crisis-recovery-trust

We ask industry experts to discuss emerging media, influencer strategy and the role that influencers play in a 360-degree media approach. Read more here:
https://www.prnewsonline.com/the-role-of-influencers-in-regaining-consumer-trust-in-news/