Perini & Associates PR Firm Marketing Agency
GEO-FENCING: The New Buzz Word? Facts vs Fiction
What is Geofencing? If you’ve been keeping up with the latest digital marketing tools then you’ve most likely heard of one of the latest vocabulary words in business advertising technology. Geofencing. But what is it? Why do people use it? Can it really make a...
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Mistakes Made by Small Business Owners
According to the U.S. Small Business Administration, over 80% of small businesses fail* in the first year and 95% fail within the first five years. That number might be surprisingly high to you, especially considering the commonly-held belief that most businesses fail...
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Is Digital Marketing Worth the Investment?
To answer this question, we must first investigate what digital marketing really is and its current impact on businesses today. Digital marketing in and of itself is a tool to use to get the word out so to speak on the who, what, where’s and other basic details of a...
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“Believe in something. Even if it means sacrificing everything.” Nike's campaign tagline made chills run down the spine of many viewers. Why? Read more here.
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You are welcome to participate in this 10 question quiz from the Pew Research Center. Test your knowledge on digital topics and terms – from website cookies to phishing. Then compare your score with others and see the correct answer for each question.
https://t.co/9ihCnPx5fm
One-in-five Americans now listen to audio books. Roughly seven out of ten adults say they have read a book in the past 12 months in any format, a figure that has remained largely unchanged since 2012.
https://t.co/qgxqxB4ES2
The PR Process That Drives Hundreds of Links Time After Time
Links remain one of the strongest currencies in SEO, despite many years of people claiming otherwise.
https://t.co/WI0OSzI3Tp