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What’s the Role of Paid Advertising?
Traditionally, media coverage has been divided into two categories: earned media and paid media. "Earned media" is the free placement of your brand's message in newspapers, TV, radio, social media, or mentions by influencers. "Paid media" is considered paid...
read moreWhy You Need More Than Social Media
With the advent and rapid growth of social media, many small businesses grew to believe that setting up a Facebook page and posting a couple of times a week would suffice for all of their communications needs. Unfortunately, that is not true. Yes, social media is now...
read moreWhy You Should Consider Geo-Fencing
Effective marketing requires using multiple channels and approaches to deliver your company message to your target audience. Merely buying a billboard or setting up Google Ad may not be enough to reach your target audience. Thus, let's chat about Geo-Fencing. In a...
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Check out our latest article! It’s all about the magical, mysterious work of a PR firm. https://t.co/2homX99lJd
Public relations professionals strategically select the right mediums to deliver the carefully constructed messages that best convey your business to your target audience.
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Anyone can run a Facebook, right? Why should I hire a PR firm? Check out this article from the institute for PR to learn more about why PR is more important now than ever before. https://t.co/1UTK5i3ExW https://t.co/1UTK5i3ExW
Building a brand, a loyal social media following, or cultivating effective search engine optimization takes time, planning, and endurance.
#PR #publicrelations #branding #personalbranding #mediarelations