by Mike Perini | Oct 12, 2012 | Advice and Counsel, Business Development
by Michael B. Perini, ABC perini & associates Why video? Video gives you an opportunity to interact with others by allowing them to get to know you and your business, organization or nonprofit. Check out our videos on YouTube. A great variety of videos that have...
by Mike Perini | Oct 8, 2012 | Advice and Counsel, Business Development
by Michael B. Perini, ABC perini & associates I often get asked: “What is the best way to promote my business when money is tight?” “How can I get the word out about my business in the most affordable way?” No doubt, promoting a small...
by Mike Perini | Aug 18, 2012 | Advice and Counsel, Business Development, Research
By Michael B. Perini, ABC perini & associates I often have clients that only want to use marketing and promotional tools that are FREE! Well, that’s great for some activities and events to gain awareness and attendance but cannot always be counted on as the major...
by Mike Perini | May 31, 2012 | Advice and Counsel, Business Development, Social Media
by Michael B. Perini, ABC perini & associates Despite all the hype about the recent offering of Facebook stock to the public there still is great reasons for a business or nonprofit to be on Facebook. Recent statistics from Facebook show the following: There are...
by Mike Perini | May 17, 2012 | Advice and Counsel, Business Development
by Michael B. Perini, ABC perini & associates I can’t tell you how many potential clients have no marketing budgets or strongly believe that spending $$$ on marketing is expensive; a cost rather than an investment for their business. Well, let’s just...
by Mike Perini | May 3, 2012 | Advice and Counsel, Business Development
by Michael Perini, ABC perini & associates When people hear the name of your business or nonprofit, they conjure up a set of impressions. These thoughts influence how they think, act and buy. Try this: Think Levi. Mercedes. Apple. Ford. Perini &...
