Perini & Associates Team Member: Jackson 20 years of PR/Marketing

Posted in Team on August 3rd, 2012 by M.Perini

Perini & Associates is proud to announce April Jackson as an associate.

“Jackson brings two decades of professional marketing, public relations and event planning experience,” Michael Perini said.

“She has worked on numerous campaigns on a national, regional and local basis with clients in military space, nonprofit, tourism,  and women lifestyle,” Perini said.

Jackson specializes in communication strategies and has helped clients secure media coverage on network television and radio, major daily newspapers, business journals, trade journals and numerous online publications.

“She has a thorough understanding of all the necessary components for successful and integrated public relations and marketing,” Perini said.

She is a U.S. Air Force reservist at Headquarters, Air Force Space Command, Peterson AFB, CO.,

where she has served as acting chief of media operations overseeing staff of six, delivering the latest space/cyber news.

“Her ability to build strategic communication plans and business development ideas meets our vision of taking public relations to new levels,” Perini added. “We know it is a tough time but now more than ever there is a need to manage conversations and her talent adds to our growing bull pen of professional to help clients of all levels.”

Education:

  • B.A. in journalism.  University of Central Florida
  • Diploma in Public Affairs.  DoD Information School
  • M.A. in Integrated Marketing Communication.  Emerson College
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NEW ASSOCIATE: Photographer Sheena Harper

Posted in Team on March 3rd, 2011 by M.Perini

Perini & Associates is proud to announce Sheena Harper as a new associate.

“Sheena brings years of professional experience in photography,” Michael Perini said.

“She provides the agency with the photo consulting expertise we needed,” Perini said.  “She understands the art and science of great images,” he said.

Her portfolio is outstanding: Winter X Games 12 and 13;  New Orleans Associated Press  photographing the pre-game festivities outside of the Superdome for the first game after hurricane Katrina, as well as a Saints game in the Superdome.

Her photos have been published in El Paso County Parks & Nature Centers’ Parks & Program Guide, Colorado Springs’ West Side YourHub print edition, The Independent in Colorado Springs, Dreampower Animal Rescue Foundation’s  Newsletter, The Aspen Times, the Manitou Springs Public Library ‘s Calendar, and Pikes Peak Region Summer Fun Guide.

“Experienced and reliable, this outgoing photographer has great people skills and a passion for coming up with creative and unique photographs at every event.  I have found that a great photo is all about the lighting.  Sheena has got this aspect down pat,” Perini said.

She has interned with two newspapers learning the art of photojournalism and how to see and capture fleeting moments, in turn preserving them forever. Harper was also a finalist in the ‘Best of College Photography” book in 2006, ’07, and ’08.

In the public relations world, having photos that communicate  are key to the success of an organization, event or issue. Understand more.

Today, Harper  stays on the cutting edge of the industry by being an active member of the Professional Photographers of America and the Professional Photographers of Colorado. “Sheena is not only creative and understanding and knowledgeable about the client’s needs, she is also a successful business owner,”  Perini said.

Harper owns Sheena Harper Photography, a successful and growing lifestyle and wedding photography business based out of Woodland Park.
“When you look at her talent she has what it takes to help us take clients needing visuals to new levels,” Perini said.

To learn more about our associates please visit this page.  http://www.periniassociates.com/wp-content/uploads/2010/07/The-A.pdf

 

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The A-Team: Our Associates

Posted in PR Firm, Public Relations News, Team on July 8th, 2010 by M.Perini

by Michael B. Perini, ABC
perini & associates

Just like the new “The A-Team” movie our A-Team of associates represents some of best talent around.

To be honest, our team isn’t as silly as leader Col. Hannibal Smith or strongman Bosco “B.A” Baracas, insane pilot Murdock or faceman Peck, but they do click as a group and they have all been pretty damn successful in solving the myriad of public relations challenges that for others might defy logic.

Let’s meet the Perini & Associates A-Team:

Ben Caperton: To be able to meet the needs of clients in fundraising, event planning, and general first responder disciplines like police departments, fire and emergency response organizations, it was critical we have Caperton on the team.

Bill Erickson: Erickson, is the newest associate and he has the product manager experience that we were looking for.  He is a accomplished leader with 20 years experience impacting organizational performance by introducing industry-leading products to market, new processes to business and managing support though the product life cycle. His portfolio also includes consensus building and reputation management.

Gail Fisher: Fisher has 15 years experience in the hospitality industry. Her professional work includes experience as an Independent Meeting and Travel Director. She was the on-site manager in district and regional pharmaceutical meetings and large sporting event coordination including the 1994 World Cup and 1996 Summer Olympics.

Ed Flanagan:  Flanagan, owner of Manitou Motion  Picture Company, has 25+ years of national and international television & film experience. His experience encompasses shooting, producing, editing and directing award-winning projects, including television specials for nationwide syndication, network news stories (ABC, NBC, and CBS), documentaries, educational videos, commercials and animated adventures.

Andrew Hershberger: Hershberger brings seventeen years of professional ‘sweet’ experience in graphic design, branding, marketing and advertising. Hershberger’s clients have been in arts and entertainment, construction, higher education, financial and legal, gaming, government and utilities, healthcare, non-profit, publishing, real estate, retail, and sports and recreation.

MNM WebWorks: Matt Upton, owner, develops internet-based programs that are transforming the way organizations communicate, exchange information and transact business. The services provided include building market-oriented web sites, database application development, web site hosting and maintenance, search engine optimization, and e-mail systems.

Red Energy Public Relations: As the business grows we believe it’s important to be able to create and maintain valuable customer connections so having another firm lead by Amy Sufak, on the team –- at the ready — to assist as needed, is key to the company’s growth.

Will Temby: Temby brings strategic planning, business development, public policy, building collaborative relationships and customer service to our team. During a 20-year career in the hotel business, he held leadership positions for the Steamboat Ski and Resort, Hyatt, Sheraton, Renaissance and Hilton corporations. He has received national recognition for financial performance and customer service delivery.

The Caperton Group: The Caperton Group will be the associate that we go to for clients who need leadership mentoring in all aspects of non-profit management, from technical  to motivational strategies.

Steve Turner: Turner brings two decades of professional experience in media relations. He has worked on dozens of campaigns on a national, regional and local basis with clients in architecture/construction, finance, healthcare, high-tech, home improvement, retail and sports marketing.

The A-Team movie reviews highlight the fun and thrills for audience goers and promises a summer blockbuster viewing that will be hard to dislike.  The reviews of our elite group of unflappable experts showcase the value added when clients hire our A-Team.

Remember, there is no plan B!

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New Associate: Temby with Strategic Planning, Foundation and Hotel Experience

Posted in Public Relations News, Team on June 17th, 2010 by M.Perini

Perini & Associates is proud to announce Will Temby as an associate.

“Temby brings strategic planning, business development, public policy, building collaborative relationships and customer service to our team,” Michael Perini said.

“He has held numerous leadership positions in both the private and nonprofit sectors,” Perini said. “With 25 years experience he has been a successful CEO, vice president and general manager.”

“I have seen Will’s work up close. It’s innovative and meets our vision of taking public relations to new levels,” Perini said.

Most recently, Will worked as a business development consultant to the National Institute of Science, Space and Security Centers (NISSSC) at the University of Colorado at Colorado Springs.

Temby has served as the Associate Vice President, Special Projects for the University of Colorado Foundation. While at the CU Foundation, it was named large university “Foundation of the Year” for all university foundations in the United States.

He is the former President and Chief Executive Officer of the Greater Colorado Springs Chamber of Commerce — serving a metropolitan statistical area in excess of 600,000 people. While in that capacity, he served on the Chamber of Commerce Committee of 100 for the United States Chamber of Commerce and the Major Cities Council of the American Chamber of Commerce Executives.

From 2005 until 2007, Will was the Chair of the Steering Committee for the Colorado Competitive Council in Denver, Colorado.

Will is a former Chairman of the National Homeland Defense Foundation and currently serves on its Board of Directors. He is Vice Chair of the Board of Directors of the Colorado Springs Leadership Institute, a co-founder of the Colorado Springs Leadership Summit, a co-founder and co-chair of the Colorado Springs Diversity Forum, and is also serving as a volunteer for Operation 6035—an economic development plan for the Pikes Peak Region.

During a 20-year career in the hotel business, he held leadership positions for the Steamboat Ski and Resort, Hyatt, Sheraton, Renaissance and Hilton corporations. The teams on which he served, and Will personally, received national recognition for financial performance and customer service delivery.

Will is a graduate of the Isenberg School of Management at the University of Massachusetts-Amherst.

“You can’t start and stop public relations activities. Programs need to be developed, executed and measured. Will’s talent is vital to our bullpen of experts as we work with clients across the globe, Perini said.

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NEW ASSOCIATE: Hershberger — Graphic Designer With “EDGE”

Posted in Team on April 28th, 2010 by M.Perini

Hershberger, great graphic talent

Perini & Associates is proud to announce Andrew Hershberger as a new associate.

“Andrew brings seventeen years of professional ‘sweet’ experience in graphic design, branding, marketing and advertising,” Michael Perini said.

“He provides the agency and consulting expertise we needed to expand not only our business but yours,” Perini said.

“From travel and tourism to healthcare and retail brand development, he has creative award-winning solutions to maximize market awareness and generate direct ‘ROI’ (Return on Investment) for clients,” Perini said.

“Andrew is not only creative but he knows how to balance that talent with business sensibility. Definitely, he has the edge needed in today’s high impact world of graphics,” Perini said.

OASIS Spread, Hersberger

OASIS Spread, Hersberger

Hershberger’s clients have been in arts and entertainment, construction, higher education, financial and legal, gaming, government and utilities, healthcare, non-profit, publishing, real estate, retail, and sports and recreation.

His list of awards include multiple Las Vegas Ad Federation and Pikes Peak Ad Federation “Addy” Awards including “Award of Excellence” and regional “Addy.”

Multiple AIGA Las Vegas Peep Show awards including “Best of Show” and “Judge’s Choice.”  H was recognized as “50 Designers To Watch in 2000″ by

Graphic Design USA Magazine. Selected to design a new logo for Las Vegas Chamber of Commerce and commissioned to write an article for Chamber’s “New Member Handbook” on Branding. Kent State University Portfolio Award.

“When you look at his performance he has what it takes to help us take clients needing design to new levels,” Perini said.

Hersberger Logos

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NEW ASSOCIATE: Turner 20 Years Experience

Posted in Public Relations News, Team on April 10th, 2010 by M.Perini

NEW ASSOCIATE: TURNER 20 YEARS EXPERIENCE

Perini & Associates is proud to announce Steve Turner as an associate.

“Turner brings two decades of professional experience in media relations,” Michael Perini said.

“He has worked on dozens of campaigns on a national, regional and local basis with clients in architecture/construction, finance, healthcare, high-tech, home improvement, retail and sports marketing,” Perini said.

Steve specializes in media relations and has helped clients secure coverage on network television and radio, major daily newspapers, business journals, trade journals and numerous online publications.

“He has a thorough understanding of social media,” Perini said.

He is an active member of the Public Relations Society of America and lends his expertise to various charity endeavors such as the Arthritis Foundation, Children’s Miracle Network, and YMCA.

“I have seen Steve’s work. It’s creative and meets our vision of taking public relations to new levels,” Perini added. “We know it is a tough time but now more than ever there is a need to manage conversations and Steve’s talent adds to our growing bull pen to help clients of all levels.”

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NEW ASSOCIATE: Lots of “Red Energy”

Posted in Public Relations News, Team on March 31st, 2010 by M.Perini

NEW ASSOCIATE: RED ENERGY PUBLIC RELATIONS

Perini & Associates is proud to announce that Red Energy Public Relations is an associate.

“As our business grows we believe it’s important to be able to create and maintain valuable customer connections so having another firm on the team –- at the ready — to assist as needed is key to our company’s growth,” said Michael Perini, ABC.

Red Energy Public Relations is a full-service public relations and advertising agency that works with corporate, non-profit and government organizations nationwide coordinating advertising, event planning, website and graphic design, strategic communication, exhibit design and writing projects.

“Recently, we produced the nation’s first-ever Parade of Retirement Homes, and was featured on MSNBC,” said Amy Sufak, President and founder.

“I have known Amy for years,” Perini said. “She is one that I will be able to count on as we attract a steady stream of new opportunities, “ Perini said.

Sufak, a U.S. Air Force veteran, has led the coordination of more than 300 events in her career including military/state dinners, private, political & promotional events, media conferences, air shows and celebrity, legislative & presidential distinguished visitor tours.

“It is great to have her on our growing list of Associates,” Perini said.

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NEW ASSOCIATE: Police Veteran Ben Caperton

Posted in Team on March 12th, 2010 by M.Perini

NEW ASSOCIATE: Ben Caperton

Perini & Associates is proud to announce that Ben Caperton is an associate.
Caperton has been fundraising and event planning since 1987. He started with the Law Enforcement Torch run in Texas as the State Fundraising Chair. He also worked on the Collin County Children’s Advocacy Center’s Rainbow Golf Classic as Celebrity Chair and as Tournament Director.

“Ben started the Hearts and Hands Golf Tournament for Charitable Treasures
Workshop in 2007,” said Michael Perini. “That is where I saw him work his magic with proceeds going to this wonderful charity,” Perini said.

Caperton also was the fundraising chair for the North American Police Ski Championships for 19 years. “We raised dollars for the Winter Sports Programs of Special Olympics and the Twin Towers Initiative which benefits the new law enforcement museum being built in Washington, D.C., he said. This effort honors the 72 police officers lost on 9-11-01. Caperton is now the National Chairman for the event.

His experience doesn’t stop in the nation’s capitol. Caperton is a retired police officer with 31 years of law enforcement experience and 25 years of personnel supervision, personnel management, traffic management, police motorcycle instruction, dignitary protection/instruction, target hardening in residential/business, traffic law instruction and administration duties. Caperton is a graduate of the Leadership and Command College for Texas Law Enforcement.

“To be able to meet the needs of clients in fundraising, event planning, and general first responder disciplines like police departments, fire and emergency response organizations, I thought it was critical we have Caperton on the team. “

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NEW ASSOCIATE: Gail Fisher

Posted in Public Relations News, Team on February 7th, 2010 by M.Perini

NEW ASSOCIATE: GAIL FISHER

perini & associates is proud to announce that Gail A. Fisher is an associate.

Fisher has 15 years experience in the hospitality industry. Her professional work includes experience as an Independent Meeting and Travel Director.

She provides on-site coordination of corporate meetings and incentive programs both domestically and internationally. Fisher has experience as a local destination manager including pre-planning, on-site registration, local tour guide, evening event coordination and transportation organization.

“Her experience as the on-site manager in district and regional pharmaceutical meetings plus her large sporting event coordination including the 1994 World Cup and 1996 Summer Olympics was just what we needed to round out our associates,” said Michael Perini.

“ We are expanding our services to the East Coast so her Florida office was another plus, “ said Perini.

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NEW ASSOCIATE: The Caperton Group

Posted in Public Relations News, Team on January 31st, 2010 by M.Perini

NEW ASSOCIATE: THE CAPERTON GROUP

perini & associates is proud to announce The Caperton Group as an associate.

The Caperton Group has the expertise to make a non-profit organization an outstanding leader in that field of service.

“We have achieved much using a single philosophy – Leadership is not a position, it’s an attitude,” said owner Jamie Caperton. “We can help clients apply corporate techniques and strategies to make an organization strong,” she said.

One of the most challenging issues facing non-profit organizations today is finding directors who are knowledgeable in non-profit management.

Most organizations have people serving in leadership positions that are very knowledgeable about the issue they represent but having very little experience developing and managing a non-profit organization.

“The Caperton Group will be the associate that we go to for clients who need leadership mentoring in all aspects of non-profit management, from technical aspects to motivational strategies,” said Michael Perini.

“One of the key components of any successful non-profit organization is in its ability to communicate its purpose and function,” Caperton said. “We can help draft mission statements, brochures, solicitation packets and community education pieces.”

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